The latest episode of Keeping The Faith - the first-ever X Originals content series commissioned in the UK, exclusively sponsored by Sure For Men - is out now! Episode 07 explores football's off-field mental game, and how pressure in the world's biggest and best league impacts players, coaches and their families, on and off the pitch.
Dan Donachie, the club's Consultant Mental Performance Coach, gives an insight into the side of the game no one ever talks about: how players cope with the stresses of cut-throat match days.
We hear exclusively from Clarets defender Maxime Estève, who dissects the Chelsea fixture with his father, who is over from France to watch his son in action.
Maxime reflects on the game, his mindset and his form - with his father offering quiet words of wisdom — the voice of experience guiding his son, still finding his way in the Premier League.
Next up, Zeki Amdouni - on his road to recovery from a long-term injury - discusses the unseen battle of rehabilitation and the psychological effects of spending time on the sidelines, offering a rare window into the mental resilience behind recovery.
We also hear from gaffer Scott Parker, who offers an insight into a high-level, hyper-analytical football mind, as he discusses the mental demands of leadership, the pressures of performance, and the balance between resilience and vulnerability.
Providing viewers with exclusive, real-time behind-the-scenes access to all the goings-on at a Premier League club, Keeping The Faith is a must-watch. To watch Episode 07 click here!