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CLARETS' TIKTOK SHOP NOW OPEN

October 13, 2021

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Shop while you scroll – the latest way to buy a Burnley shirt anywhere in the UK.

The fast-growing video platform of TikTok now offers Burnley fans the chance to buy merchandise in just a few taps.

Simply go to @BurnleyOfficial and hit the shop option to select your product, enter your address, payment details, and wait for delivery.

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Ella Cummins, Head of Commercial Partnerships said:

“Since we launched our ground-breaking partnership with TikTok to stream our women’s games live, we’ve seen enormous engagement with our content across the platform, and hundreds of thousands of people tuning in for matchday.

"We’re excited to launch our TikTok shop today and take the next step in reaching new audiences and engagement with our fans across the platform even further.

"We’re also thrilled to be the first team to be working with TikTok on integration of retail products into a matchday live stream, which we will be bringing to fans in the coming weeks."

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James Forsyth, Head of Retail and Buyer said:

"I am delighted to be working with TikTok and in doing so being one of the first Premier League clubs to have our own TikTok shop.

"This further cements the great partnership we have together - I'm really excited by what we can create together going forward."

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International based fans and those who would like to purchase multiple items can still use shop.burnleyfc.com .

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Burnley

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