Sean Dyche insists the only way is up as the Clarets look to ignite their season at home to Hull City this weekend.
And having already been condemned by many outsiders with only a quarter of the Premier League season gone, Dyche believes his side can go out and play with complete freedom.
He said: “Sometimes you have to be at the bottom of the valley to appreciate the view from the top of the mountain.
“By no means are we at the bottom of the valley because it’s a terrific journey for us. The players here are motivated to win game and so am I.
“The fans know that too. We had 26 wins last season in our promotion campaign, so they know the demand is there.
“They also know we have gone up to a very high level in arguably the best league in the world.
“Our resources are a challenge in doing that, because they are developing, learning, progressing and trying to win all at once.
“That’s a tough ask, but a challenge that we want.”
The Clarets have won seven of their last eight meetings against The Tigers, losing just the once in City’s charge to the Premier League two seasons ago.
Dean Marney celebrates the winner at Hull in the 2012/13 season
And Dyche admits he has contemplated making changes against Steve Bruce’s side in a bid to get the first league win on the board.
He explained: “You have a belief in how you work and how the team should operate.
“Being flexible in that is a given.
“If you always do what you have always done, you always get what you have always got.
“We know it needs flexing and changing, but there won’t be radical change.
“You don’t get promoted in the fashion we did last year without there being something there that is effective.
“It’s about how we can twist and add to that to make it more effective in a better market.
“There is a higher quality, a higher physicality and less weak links in the teams we face, both individually and as a team.
“So it’s something that never leaves my mind for a minute. Don’t think there’s not one minute in the day when I think ‘I need to win’. It’s always there and it’s challenging myself and the players and staff to find a way to win. “
Dyche welcomes back Steven Reid to the squad as the injury situation that has plagued the squad in recent weeks finally eases.
Dyche said: “Matty (Taylor) is back in the building and Steven (Reid) has had a week’s training, so he comes back into the squad.
Sam (Vokes) has had another good week, but he’s not ready yet and there’s no date set for his return yet.
“I made it clear a long time ago that he will not be getting pushed by me until he’s really ready that’s for sure.
“I had a few long term injuries and you know within yourself when you are properly right.”
Clarets Player has full commentary of Saturday’s game from Turf Moor. We are live on air at 2.45pm.