Sean Dyche insists there is no reason why Burnley cannot keep up their scintillating form.
The Clarets stretched their unbeaten run to seven games – and six wins in that time – with a comfortable three points against Charlton Athletic at Turf Moor thanks to Danny Ings first half strike and a second half brace from Sam Vokes.
The result moved Burnley back into second place in the Championship table.
And Dyche is adamant his players are beginning to believe they can remain among the pacesetters.
The gaffer said: “It is to be enjoyed, for sure and it’s still early days in a long hard season.
“But there is no reason why this can’t continue. I chatted to the lads during the week and told them there is nothing that says you don’t actually keep winning.
“The stats suggest you won’t, but that doesn’t mean you have to lose a game because you don’t.
“I said to them the mentality is always to win, it’s as simple as that.
“That doesn’t guarantee wins by any means, and there are some freak things that can happen in games and some times when you don’t perform and the opposition does.
“But our mindset is clearly focused on going out there every time and winning - and the players are running with that.”
He added: “There are good things and some challenges here, but we have always tried to be open and honest about what we are trying to achieve with the finances and the fact we have a small squad.
“Nobody is trying to make excuses but I think Burnley is, in my opinion, coming back to what I thought it was and that is a town that takes care of its club.
“Everyone here is a custodian. I am just the person who manages that, but we want to keep that positivity.
“Even if things don’t go our way, it’s the way forward if we can maintain that belief as a group.”
Ings and Vokes took their partnership to 16 for the season against the Addicks – 10 for Ings and six for his Welsh strike partner.
And Dyche was full of praise for Vokes, who has emerged from Charlie Austin’s shadow to prove an ever-willing targetman.
“Sam is still a work in progress, but he is the fittest he has even been and he is a young man who is earning his spurs now,” insisted Dyche.
“We spoke to him last year because he made it clear he wanted to be valued and wanted a home.
“He has travelled around a bit and done well and not so well at different stages of his career, but we told him there was a home here.
“We believed in him and there is a lot of good things going on in his game. I think he has taken massive strides forward because he is now finding the goals and putting in a consistency of performance.
“But there’s a massive team effort and a good work ethic behind that.
“When players enjoy that they do and are in an environment and culture that suggests professionalism and detail, they I think they will go with that.
“That gives them a freedom, and they know they have a base to go back to where they know what is expected of them.”
Dyche, whose side are unbeaten at Turf Moor since March, added: “There is a good feel about the group and never more so than now.
“We are making this a really tough place to come and we’re aware that teams are going to come here with different tactics to try and stop us and get something out of the game.
“But we are showing good signs at the moment and long may that continue.
“I don’t want to get too greedy because we are performing well, scoring goals and winning games, but in the first half I felt we were a nearly side.
“Don’t get me wrong, we went 1-0 up and probably deserved to, but we certainly didn’t move it as quickly through the units as we could have.
“But we had a word at half time and I’m pleased to say they went and delivered in the second half.
“I don’t think Tom (Heaton) has had too much to do, so I’m delighted.”